Background

TECHNOLOGY, DESIGN AND INNOVATION

Cardinal Communications develops and supports Websites and Internet applications. Our clients primarily come from the travel and meetings industries. Within these markets, Cardinal has been recognized as a leader in Internet design and technology since the early days of the Web.

In 1995, Cardinal was the first to develop a comprehensive online hotel RFP (Request For Proposal) for meeting planners. That year we also introduced one of the first industry Web portals, The Meetings Industry Mall, which was eventually sold to VNU/MeetingNews.

In 1996 we partnered with Radisson Hotels Worldwide and created the WebExtra Program, a strategic marketing initiative to develop more than 400 comprehensive hotel websites and several international marketing portals, all linked to real-time reservations, RFP, hot dates, and other services. Since then, we have expanded our role as technology, content management and SEO partner to include all of the Carlson Hotel Brands, building Websites and managing content and SEO for over 700 hotels.

Through successful collaborations with users and much innovation starting in 1996, RegWeb  became our first widely distributed software application. It is a robust and efficient online registration and attendee management system. In 2002, StarCite, Inc. acquired RegWeb from Cardinal Communications and integrated it into their broad technology platform for the meetings industry. Check out the coverage in Meeting News, particularly the story that details the RegWeb/StarCite deal.

Since the start of this century we have been incrementally evolving our Website technology platform called CardinalWare. This is our flagship CMS/CRM system with interfaces and controls for complete Website content management and information distribution over the Web. As client needs and requirements change, we modify and customize CardinalWare to keep pace with demand.  We build most of our Websites on CardinalWare.  For clients who prefer the DO-It-Yourself (DIY) route, CardinalWare is the perfect in-house solution for day-to-day content management and email communications.

Cardinal Communications innovates, adapts, integrates, and applies Internet technologies that enable businesses to work smarter, faster, and more customer-driven. Now... and into the future.